Marketers from EmailSoldiers Inc. have created a PDF file with all the essential email marketing metrics & KPIs. You can get this free whitepaper at the bottom of this page.
Our PDF file will help you understand how to track and use the following metrics and KPIs:
- open rate;
- click rate;
- unsubscribe rate;
- complaints rate;
- unique clicks-to-orders conversion.
- confirmed contacts rate;
- subscribers' engagement;
- retention rate;
- reasons for unsubscription.
- average purchase value;
- promo and triggered campaigns revenue;
- campaign profitability;
- best converting offers in emails.
You Will Learn:
- how to measure email metrics and KPIs;
- how to understand whether your email KPIs need to be improved;
- how to use email marketing metrics to improve your results.