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A Ready-Made Communications Plan for B2B Sales

Vladimir Ilin

Recently, we've hired a new sales manager who needed training. The thing is, we used to have only one person responsible for working with leads, so we didn't need any instructions. But then, we understood that standard instructions and communications plans would be a great solution for job training; and they would help increase our sales.
That's why we've designed a communications plan for our company. We'd like to share with you a general version of the plan that will be helpful for any B2B company's sales.
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